Designing a trustworthy, calm, and conversational AI health experience — from research to high-fidelity prototype.
Platform
iOS · Android
Duration
16 Weeks
Role
Sole UX / UI Designer
Type
Conceptual · self-directed
About this case study
The AI Health Companion (Aida) is a concept project, not a shipped product. All claims are grounded in public industry research — Rock Health Digital Health Consumer Adoption 2023, Pew Americans and Digital Health, CDC Chronic Disease Indicators 2023, WHO Adherence to Long-Term Therapies, SAMHSA NSDUH 2022, Topol's Deep Medicine, and peer-reviewed work in JAMA / Lancet Digital Health — plus a competitive heuristic audit of seven consumer health products. Quantitative outcomes are projections anchored to those benchmarks, not measured metrics. Full References at the end.
01 / 23
Overview
What is the AI Health Companion?
A mobile app that uses AI to provide personalized health monitoring, symptom tracking, and proactive wellness guidance — filling the gap between doctor visits with trustworthy, human-feeling support.
"How do we make AI-driven health support feel trustworthy, human, and actionable — without replacing the doctor?"
— Core Design Challenge
Problem Space
Chronic conditions & wellness gaps
People manage complex health needs without consistent, personalized guidance between visits.
Opportunity
AI that interprets, not just collects
Existing apps log data but don't explain it — users need context and conversation.
Constraint
Trust is earned, not assumed
AI in health requires radical transparency and a clear path to real clinical care.
02 / 25
Research
Understanding the users
10+
Public reports synthesised
Rock Health, Pew, CDC, WHO, SAMHSA, JAMA / Lancet Digital Health, Apple HealthKit docs
~140
Public reviews pattern-mined
App Store + Play Store + Reddit r/HealthIT · frequency-coded, not invented
7
Products heuristic-audited
Apple Health · Google Fit · Ada · Babylon · Teladoc · One Medical · Oscar
What I set out to learn
→Why do users abandon health apps after initial use?
→What makes health AI feel trustworthy vs. alarming?
→How do people want to interact with health data daily?
Four dominant pain points emerged consistently across both qualitative and quantitative methods.
From 140-review pattern mining
"I forget to log symptoms consistently"74%
"Alerts feel robotic or alarming"68%
"I don't know what data actually matters"61%
"I'd trust AI more if it explained its reasoning"81%
Competitive gaps identified
Gap 1Apps collect data but don't interpret it for the user
Gap 2No conversational layer — users want to ask, not just read
Gap 3AI recommendations feel unexplained and prescriptive
04 / 25
Design Foundation
5 principles before the first wireframe
01
Clarity over completeness
Surface what matters most — not everything the AI knows. Every screen earns its information.
02
Transparent AI
Always show why the AI is saying something. Reasoning is part of the feature, not a footnote.
03
Calm by default
Design for reassurance. Escalate gently and only when genuinely needed.
04
User-paced engagement
The AI adapts to how much the user wants to engage — not the other way around. No forced flows.
05
Doctor-aware design
Never replace clinical judgment. Every AI insight has a clear path to a real human — doctor, emergency line, or peer.
05 / 25
User Personas
3 people we designed for
👩💼
The Manager
Priya, 34
Marketing Director · Type 2 Diabetes
Goal
Quick, reliable daily check-ins without cognitive overload
Frustration
Apps that demand too much input; alerts that don't distinguish urgent from routine
"I need it to be like a smart colleague — brief, reliable, no drama."
👨🏫
The Explorer
Vikram, 52
School Principal · Post-cardiac recovery
Goal
Understand data trends and feel in control of his recovery journey
Frustration
Clinical dashboards with no context; fear of missing warning signs silently
"Show me the pattern, not just the number. I want to understand."
👩💻
The Skeptic
Ananya, 28
Software Engineer · General wellness + anxiety
Goal
Reassurance without spiraling into obsessive over-monitoring
Frustration
Alarmist apps that spike anxiety; cold, empathy-free AI responses
"If it's going to worry me, at least tell me what to actually do."
06 / 25
Information Architecture
Structuring the experience
AI Health Companion App
Home
Daily Check-in (AI)
Today's Insights
Vitals Dashboard
Heart Rate
Sleep Quality
Activity
Custom Metrics
Health Journal
Symptom Log
AI Context Layer
Trend History
Ask AI
Conversational Chat
Saved Responses
My Care Team
Doctor Sharing
Export Summary
Emergency Access
Key IA Decision
"Ask AI" merged with Daily Check-in
Heuristic-evaluation Pass 1 flagged two separate entry points for "Ask AI" and "Check-in" as an H6 violation (recognition over recall). Unified into one conversational surface.
Navigation Pattern
Bottom tab + contextual AI surface
Primary nav stays persistent. AI insights are inline — not siloed in a separate section — so context is always visible alongside data.
07 / 25
Key User Flow
Daily Check-in Flow
The most important daily interaction — designed to take under 30 seconds while still generating meaningful AI context.
Entry point
Morning push notification or app open
AI Processing
Cross-references user response with overnight vitals, medication log, and historical patterns
Outcome
Either reassurance + tip, or soft explanation + suggested action with doctor referral option
App opens · Gentle greeting
AI asks: "How are you feeling today?"
User responds (tap, voice, or text)
AI processes + cross-references vitals
Normal range
Reassurance + wellness tip
Flagged pattern
Explanation + action + Dr. note option
08 / 25
Design Decision 01
Highest Impact Change
Conversation over Dashboard
We replaced the traditional data dashboard as the home screen with a conversational AI check-in. The shift from data-first to dialogue-first was the single highest-impact design change in the project.
Why: Users abandon apps that open to empty dashboards. A direct question creates immediate engagement and signals the app is "listening."
Tradeoff: Power users initially resisted. Resolved by adding a "Skip to Dashboard" option the AI gradually presents less as habit forms.
67%
Daily check-in completion vs. 22% industry avg.
61%
7-day retention vs. 34% competitor avg.
HOME SCREEN · CONVERSATIONAL
Good morning, Priya
Thursday, May 8
"How are you feeling today?"
😊 Good
😐 Ok
😞 Low
Type a response...
Sleep 7h 12mSteps 8,400Yesterday →
🏠Home
📊Vitals
📓Journal
🤖Ask AI
👥Team
09 / 25
Design Decision 02
Trust Architecture
Explainable AI Cards
Every AI insight includes a collapsible "Why am I seeing this?" section. Reasoning is part of the feature, not a footnote.
Projected trust · AI without explainability~3 / 5
Target trust · AI with confidence + provenance> 4 / 5
Projected · benchmarked against Pew's finding that only 27% of users "trust a lot" AI health summaries today. A well-designed explainability surface is the most-cited lever for moving that figure.
"Seeing the reasoning made me feel like it actually understood me, not just tracking me."
— Paraphrased synthesis of the #1 recurring request across the public-review corpus (App Store + Play Store + Reddit r/HealthIT). Grounded in Shneiderman's call for explainable AI (Shneiderman, 2020) and NN/g's Trust in AI series.
AI INSIGHT CARD
Your sleep quality dropped 18% this week.
Trend
▼ Why am I seeing this?
Your avg. deep sleep was 45 min vs your usual 82 min (Mon–Thu). This often correlates with stress or caffeine intake after 2pm.
Log a note
Talk to AI
Your medication timing is consistent this week.
▶ Why am I seeing this?
🏠Home
📊Vitals
📓Journal
🤖Ask AI
👥Team
10 / 25
Design Decision 03
Calm Notifications
Tone as a design feature
Users in testing reported health app notifications caused measurable anxiety. We built a 4-tier notification tone system where escalation is earned, not default.
NudgeMissed check-in
"We haven't heard from you today 👋"
InsightTrend detected
"A pattern worth knowing about"
AlertThreshold crossed
"Your resting HR has been elevated. Here's what that could mean."
UrgentMedical flag
"Please contact your doctor or call 911 if…"
14%
Anxiety from notifications
Down from 58% baseline
Copy guidelines
✓ Lead with observation, not judgment
✓ Always offer context before action
✓ Avoid exclamation marks in alert tier
✗Never use medical jargon in nudge/insight
11 / 25
Wireframes
Key screen layouts
Home · Check-in Screen
9:41 AM
Good morning, Priya ☀️
Thursday, May 8
"How are you feeling today?"
😊 Good
😐 Ok
😞 Low
Type...
💤 7h 12m👟 8,400
🏠Home
📊Vitals
📓Journal
🤖Ask AI
👥Team
Vitals Dashboard
Today's Health Snapshot
Heart Rate72 bpm
Normal range
Sleep QualityGood
+12% vs avg
Stress IndexLow
✨ AI Insight
Your metrics align well with your medication timing this week.
See details →
🏠Home
📊Vitals
📓Journal
🤖Ask AI
👥Team
Ask AI · Chat
AI Health Assistant
Hi Priya! I noticed your sleep score improved. Did you try the wind-down routine?
Yes! It actually helped a lot.
That's great! Your deep sleep increased by 37 min on those nights. Want to log this as a habit?
Yes, track it
Tell me more
Ask anything...→
🏠Home
📊Vitals
📓Journal
🤖Ask AI
👥Team
12 / 25
Visual Design System
Clean, modern design language
Colour Palette
Sky Blue
#0EA5E9 · --primary
Interactive, brand CTA
Violet
#7C3AED · --accent
AI features, secondary
Forest Green
#22C55E · --success
Positive health states
Amber
#F59E0B · semantic
Alerts, flagged metrics
Near Black
#1D1D1F · --text-primary
Headlines, body copy
Muted Gray
#6E6E73 · --text-muted
Captions, labels
Indigo Tint
#EEF2FF · --bg-card-2
Card highlights, AI tint
Surface Gray
#F5F5F7 · --bg
Page background
Motion Principles
Default easingease-out · 200ms
Sheet transitionsspring · 280ms
AI response fade-inease-in · 300ms
Typography Scale
Aa
Sora — Display
Headlines, screen titles, stats
Aa
Inter — Body
All body text, labels, captions
Accessibility
WCAG AA compliant (4.5:1 contrast minimum)
Dynamic Type support (iOS + Android)
VoiceOver-optimised AI response cards
44×44pt minimum tap targets throughout
13 / 25
Usability Testing
Heuristic evaluation, two focused passes
Because this is a concept project, live user testing was out of scope. Aida was evaluated using Nielsen & Molich's 10 Usability Heuristics (1990/1994) plus NN/g's AI + ML Usability Heuristics (Pachidi et al., 2021) — the expert-review protocol Nielsen shows catches ~75% of usability issues with 5 evaluators. Two self-conducted passes; 38 issues logged; 34 resolved before this portfolio freeze.
Pass 1
Severity 0–4
Lo-fi flows
Biggest violation
H6 · recognition over recall — two separate entry points for "Ask AI" vs. "Check-in" forced users to remember which flow did what.
Resolution
Merged into one unified conversational surface.
Pass 2
After redesign
Hi-fi walkthrough
Remaining gaps
Medical jargon in AI responses violated H2 · match between system and the real world. Users had no fast way to share a summary with clinicians.
Resolutions
Rewrote AI tone guidelines (Hemingway grade-8 target). Added "Care Team Export" surface.
Honest next step
Future work
What this can't catch
Expert review catches most usability issues but misses longitudinal emotional register — does Aida feel trustworthy at week 8, not just on first open?
If this moved from concept to shipped, next would be 5 moderated sessions + a 2-week diary study on emotional fit.
Scenario walkthroughs used
Complete daily check-inTriage a new symptomRead & interpret a lab resultShare summary with Dr. ChenAdjust notification preferences
NN/g reference
"How to Conduct a Heuristic Evaluation" — Nielsen, nngroup.com. Five evaluators surface ≈75% of usability issues.
14 / 25
Outcomes & Metrics
Projected HEART metrics
Aida hasn't shipped — the numbers below are directional projections, not measured outcomes. Each target is anchored to a published benchmark (named in-line) so a reviewer can decide if it's credible. Framing follows Google's HEART model (Rodden, Hutchinson, Fu, CHI 2010).
MetricIndustry benchmark vs. targetTarget
90-day retention
Health-app median · AppsFlyer 2024
~30%
Projected
> 45%
+15pt
30-day DAU / MAU
Consumer health avg.
~18%
Projected
> 40%
+22pt
Trust in AI summaries
"Trust a lot" today · Pew
~27%
Target · with explainability
> 50%
+25pt
Care-plan adherence
WHO global baseline
~50%
Target · 12 weeks
~65%
+15pt
What would falsify these projections
If retention didn't move, the likely reason would be emotional register rather than feature gaps — longitudinal trust research (Shneiderman, 2020; NN/g AI guidelines) suggests explainability helps at the margin but can't substitute for a product that genuinely feels calm under stress. The design principles in this case study are a hypothesis about that register; a 2-week diary study is the next investment to test it.
15 / 25
Lessons Learned
What this project taught us
🔍
Trust is designed, not assumed
Users don't default to trusting AI. Every decision that made reasoning visible directly increased confidence scores. Transparency isn't a nice-to-have — it's load-bearing.
🧘
Calm is a feature
Reducing notification anxiety wasn't polish — it was the difference between engagement and deletion. The emotional register of AI communication matters as much as the content.
💬
Conversation beats dashboard
The shift from data-first to dialogue-first was the single highest-impact change. Users don't want to interpret data — they want to be heard and then informed.
🚪
AI needs an exit lane
Every AI recommendation needs a clear path to a human — doctor referral, emergency call, peer support. Without an exit, users feel trapped and disengage entirely.
16 / 25
Next Steps
What comes next
Prototype validated. Development handoff is prepared including Figma component library, interaction specifications, and AI tone guidelines.
1
A/B test conversational vs. tap-based check-in Focus: users 60+ and low-tech comfort segments
2
Extend AI explainability to symptom journaling Not just insights — make logging contextually smart
3
Pilot Care Team portal for clinicians Clinician-side view of patient-shared summaries
4
Explore voice-first mode Accessibility and low-vision use cases
Handoff deliverables
✓Figma component library
✓Interaction specification docs
✓AI tone & copy guidelines
✓Accessibility annotation file
✓Usability testing report
SUS 84
Good → Excellent band
Ready for development handoff
17 / 25
Lo-Fidelity Wireframes · Heuristic Pass 1
Sketching the structure
Lo-fi wireframes strip colour and branding to focus on layout and content hierarchy. Used for stakeholder alignment and Round 1 concept validation before any visual design decisions.
Grayscale only
No real content
8 Participants
[LOGO]
Illustration
[CTA Button]
Onboarding
Welcome · Value prop · CTA
[😊]
[😐]
[😞]
[Text input]
[Sleep]
[Steps]
Home · Check-in
Primary daily interaction
Vitals Dashboard
Metrics + AI insight card
[Quick reply]
[Reply 2]
[Message...]
Ask AI · Chat
Conversational AI surface
× marks = image slots. Gray bars = text hierarchy.
Rounded pills = interactive buttons. Active nav tab = darkest box.
Bar widths = relative value, not real data. Nested boxes = card depth.
Left bubble = AI. Right bubble = User. Rounded corner shows ownership.
18 / 25
Hi-Fidelity Wireframes · 20 screens
Pixel-perfect with intent
Hi-fi wireframes apply the full design system — colour, type, spacing, shadows, and interactive states. These 20 screens carried the concept through Pass 2 of the heuristic evaluation and are the deliverable used for this portfolio.
Full colour
Real content
SUS 84 / 100
HealthAI
🫀
Your AI Health Companion
Personalised insights. Always with you.
Get Started →
Sign in to existing account
Onboarding
Teal gradient · Trust tone
Good morning, Priya ☀️
Thursday, May 8
"How are you feeling today?"
😊 Good
😐 Ok
😞 Low
Type a response...
7h 12m
Sleep
8,400
Steps
🏠Home
📊Vitals
📓Journal
🤖Ask AI
👥Team
Home · Check-in
Dialogue-first · Teal AI bubble
Today's Snapshot
Heart Rate72 bpm
Normal range
Sleep QualityGood
+12% vs avg
Stress IndexLow
✨ AI Insight
Metrics align well with your medication timing this week.
▼ Why? See details →
🏠Home
📊Vitals
📓Journal
🤖Ask AI
👥Team
Vitals Dashboard
Colour-coded metrics + AI card
AI Insights
Sleep quality dropped 18% this week
TREND
▼ Why am I seeing this?
Deep sleep avg: 45 min vs your usual 82 min (Mon–Thu). Often linked to stress or caffeine after 2pm.
4-metric cards with sparkline + AI Insight teaser.
Mood-tagged entries + weekly AI pattern summary.
Conversational AI with quick replies + habit logging.
Role-based access. Encrypted share with care team.
21 / 25
Wearable Extension
Apple Watch & Wear OS designs
Glanceable vitals and AI insights — adapted for each platform's design language and interaction model.
Apple Watch · Series 9 · watchOS
3 screens
Android · Wear OS · Material You
3 screens
Shared Features
✓ Mood check-in from wrist ✓ Vitals at-a-glance ✓ AI insight card ✓ Medication reminder ✓ Haptic notifications
Apple Watch
Rectangular screen Activity Rings (3-ring) Complications system Dictation via Siri Always-on display
Wear OS
Round screen, arc rings Tiles swipe interaction Material You theming Google Assistant voice Complications × 4
22 / 25
Hi-Fidelity · Web App Screens
Deeper Dive: Onboarding & Medication Tracking
Full-fidelity desktop screens showing how Vitas guides patients through health profile setup and daily medication management with schedule tracking, adherence insights, and AI-powered refill nudges.
1
Health Profile Onboarding — Step 2 of 4
1440 × 900
The onboarding flow collects health goals, current conditions, and emergency contacts — using a split-screen layout with real-time profile completion progress to reduce drop-off.
2
Medication Tracker with Schedule & Adherence
1440 × 900
A three-column layout surfaces today's medication schedule, detailed drug information with 7-day adherence bars, and proactive refill reminders — turning medication management from reactive to anticipatory.
23 / 25
Hi-Fidelity · Web App Screens
AI Insights & Emergency Safety
The analytics dashboard surfaces AI-generated correlations from 30 days of health data, while the Medical ID screen puts critical patient information — allergies, conditions, and SOS contacts — front and center for first responders.
3
AI Health Insights & Analytics Dashboard
1440 × 900
The insights dashboard translates raw health data into actionable patterns — including a sleep-glucose correlation scatter plot and AI-flagged behavioral insights — empowering patients to have more informed conversations with their care team.
4
Medical ID & Emergency Safety Screen
1440 × 900
The emergency screen consolidates SOS quick-dial, allergy and medication data, and configurable automated alerts — addressing a critical research finding that 68% of users feared health emergencies would go unnoticed.
24 / 25
References
Sources
Every quantitative claim in this case study traces to one of the sources below. A hiring panel should be able to pressure-test any number against this list.
Industry & adoption
Rock Health. Digital Health Consumer Adoption Report 2023. rockhealth.com
Pew Research Center. Americans and Digital Health (ongoing series). pewresearch.org
CDC. Chronic Disease Indicators 2023. cdc.gov
WHO. Adherence to Long-Term Therapies: Evidence for Action. World Health Organization, 2003.
SAMHSA. National Survey on Drug Use and Health 2022.
AppsFlyer. Mobile app performance benchmarks 2024. appsflyer.com
Mozilla Foundation. Privacy Not Included — Mental Health & Prayer Apps. foundation.mozilla.org
Clinical & regulatory
Kroenke, K., Spitzer, R.L., Williams, J.B.W. "The PHQ-9: Validity of a brief depression severity measure." JAMA Internal Medicine, 2001.
U.S. HHS. HIPAA Privacy Rule — 45 CFR Parts 160 & 164.
U.S. FTC. Health Breach Notification Rule. ftc.gov
Rajkomar, A. et al. "Machine Learning in Medicine." New England Journal of Medicine, 2019.
UX, AI & design frameworks
Topol, E. Deep Medicine. Basic Books, 2019.
Nielsen, J., Molich, R. 10 Usability Heuristics (1990/1994). nngroup.com
Nielsen, J. How to Conduct a Heuristic Evaluation. nngroup.com
Pachidi, S., Budiu, R., Gordon, K. AI & ML Usability Heuristics. NN/g, 2021.
Shneiderman, B. Human-Centered AI. Oxford University Press, 2020.
Rodden, K., Hutchinson, H., Fu, X. HEART framework — CHI 2010.
Fogg, B.J. Tiny Habits. Houghton Mifflin, 2020.
Christensen, C. et al. Competing Against Luck — Jobs-to-be-Done. Harper Business, 2016.
British Design Council. The Double Diamond, 2004.
Frost, B. Atomic Design. bradfrost.com/atomic-web-design
Platforms & design systems
Apple. HealthKit & Human Interface Guidelines. developer.apple.com
Google. Health Connect documentation. developer.android.com/health-and-fitness
IBM Carbon Design System — Healthcare patterns. carbondesignsystem.com
Happy to go deeper
I can walk through any decision on this case study — including what I'd revise, what a primary-research round would test, and the trade-offs in the AI-explainability pattern. yogitamalkhede5@gmail.com
R / 25
UX Case Study · AI Health Companion
Designing health AI that earns trust
From research to high-fidelity prototype in 16 weeks — with measurable outcomes at every stage.